About Russell

Headshot of Russell Trzaska

Professional Profile

A results-driven Full Stack Engineer with over five years of dedicated experience, specializing in the architecture and development of high-performance, accessible web applications. Proven expertise in leveraging sophisticated technologies such as React, Next.js, and TypeScript, complemented by proficiency with headless CMS solutions. Passionate about advancing web performance optimization, fostering talent through mentorship, and engaging in cross-functional collaboration to deliver scalable, intuitive, and impactful digital experiences.

Technical Expertise

  • Frontend:
  • React, Next.js
  • JavaScript (ES6+)
  • TypeScript
  • Tailwind CSS
  • ShadCN UI
  • HTML5, CSS3
  • Backend & CMS:
  • Node.js, Express
  • Python
  • PostgreSQL
  • Firebase
  • Sanity CMS
  • MongoDB
  • Performance & SEO:
  • Lazy Loading
  • SSR, SSG
  • Image Optimization
  • Accessibility (WCAG)
  • SEO Best Practices
  • Tools & Infrastructure:
  • Git, GitHub
  • Vercel
  • Docker
  • Postman
  • Webpack
  • AI Integration

Professional Experience

Co-Founder / Web Dev Mentor - CodeNoobs

September 2023 – Present

  • Empowering the next generation of web developers through expert mentorship, fostering technical proficiency and career acceleration.
  • Cultivating a supportive learning community focused on practical skills and job market readiness.

Frontend Developer - BitBasel

February 2024 – November 2025

  • Architected and executed the bespoke frontend for BitBasel's innovative Bitcoin Ordinal Marketplace using Next.js and Tailwind CSS.
  • Engineered a responsive, high-performance user experience, ensuring seamless interaction with Bitcoin Ordinals across all devices.
  • Developed a scalable and maintainable codebase through the implementation of modular, reusable component architecture.

Owner / Full Stack Developer - Cover Better

August 2022 – Present

  • Conceptualized, designed, and executed the end-to-end development of Cover Better, a sophisticated AI-driven SaaS platform.
  • Leveraged React, Firebase, Stripe, and the OpenAI API to deliver advanced AI-powered cover letter generation and secure payment processing.
  • Successfully scaled the application to support over 20,000 active users, ensuring robust performance and a seamless user experience.

Owner - Bullish Media Group

January 2021 – Present

  • Directing a premier agency specializing in forging strategic connections between leading crypto enterprises and influential Web3 figures.

Co-Founder / Partnerships Manager - Crypto Love

August 2017 – Present

  • Co-founded and strategically scaled a pioneering YouTube channel, achieving rapid audience acquisition of ~240,000 subscribers within six months.
  • Provided multi-faceted leadership across operations (COO), marketing (CMO), and technology (CTO), including high-profile media appearances and event coordination.
  • Engineered the channel's web presence and managed communications for an email list exceeding 15,000 subscribers.
  • Successfully negotiated and secured over $2 million in high-value advertising partnerships with prominent industry brands like Binance and Cointelegraph.

Co-Founder / Front End Developer - Lever

September 2023 – April 2024

  • Played a key co-founding role in the strategic ideation and platform design for Lever.io, a novel Web3 influencer marketplace.
  • Served as the lead frontend architect, utilizing React JS and Tailwind CSS to craft an intuitive and effective user interface.
  • Implemented Firebase integration for robust backend services, facilitating real-time data synchronization critical for marketplace functions.

Enterprise Success Manager / Email Deliverability Expert - ZeroBounce

January 2019 – November 2019

  • Consistently exceeded ambitious monthly sales targets ($40k) and surpassed all key performance indicators.
  • Provided expert technical consultation to enterprise clientele on live email validation API integration, utilizing Postman and RESTful API expertise.
  • Proactively identified and addressed potential client security vulnerabilities, safeguarding sensitive information like exposed API keys.

SEO Consultant / Web Developer - BigWeek Marketing

March 2016 – April 2017

  • Implemented advanced SEO backlinking strategies through the development of private blog networks using WordPress and strategic domain acquisition.
  • Delivered bespoke client website solutions, demonstrating expertise in WordPress, Elementor, and custom PHP theme development.
  • Executed comprehensive on-site SEO optimizations, resulting in demonstrable and rapid improvements in client search engine rankings.

Marketing & SEO Manager - Premier Access Property Management

October 2014 – June 2016

  • Orchestrated the successful negotiation and closure of over 350 high-value luxury townhome rental contracts, generating upwards of $9 million in revenue.
  • Designed and executed a strategic SEO campaign that achieved top-tier search engine visibility and significantly increased leasing contract volume.

Education & Community Engagement

  • React Miami Volunteer (April 2025): Contributing to the success of a leading conference focused on React and frontend innovations.
  • CodeNoobs Facebook Group Founder (2023): Established and manage a thriving complimentary community dedicated to web developer growth.
  • Nucamp Full Stack Bootcamp (2022): Completed intensive training in MERN stack, React Native, Docker, and PostgreSQL.
  • Rutgers University (2011): Bachelor of Science.